Noon2Moon presented by

May 2-3, 2025

Coler Mountain Bike Preserve

Noon2Moon, presented by PepsiCo, returns May 2–3 at Coler Mountain Bike Preserve, Arkansas Tourism Attraction of the Year!

As Coler’s signature fundraiser, Noon2Moon is your chance to support the preserve and the incredible community that makes it a premier mountain biking destination.

Friday, May 2

Kick things off with Packet Pick-Up and the Kids Camp Experience & Races, in partnership with Pedal Kids USA! Young riders (ages 2–14) can participate in bike camps and races, followed by the Parent Hot Lap, where parents take on the course—on their kid’s bike! The evening wraps up with awards, podiums, and a cozy fireside gathering with s’mores.

Saturday, May 3

The action starts with the Hot Lap Races, presented by Dallas DBA, where riders compete in a single-lap sprint. Then, gear up for the main event—the 6-Hour Race! Race solo or as a team in multiple categories. The evening concludes with podiums, awards, and a well-earned celebration with food and beverages.

Don’t miss this epic weekend of racing, community, and adventure!

Podium Payout

This year, the top 3 podium winners in the Open Men, Open Women, and Open Single Speed races will go home with cash prizes up to $500 thanks to Hyper Bike Co!

Open Men’s

1st Place – $500
2nd Place – $75
3rd Place – $35

Open Women’s

1st Place – $500
2nd Place – $75
3rd Place – $35

Open Single Speed

1st Place – $200
2nd Place – $50
3rd Place – $30

Event Chair: Maddy Johnson

We are thrilled to welcome Maddy Johnson (Omni Associate Merchant – Adult Bikes, Walmart) back to Noon2Moon this year as the Event Chair! Maddy hails from Webb City, MO and loves spending time on the lake, biking on trails, hanging with friends and family, and being a dad.

“My favorite part of Coler is the family atmosphere. The environment is beautiful, safe relaxing. Whether you’re ripping the trails or just hanging at Airship, everyone is so friendly and inviting. I am proud to have a place like this in our backyard that literally has all the amenities that an outdoorsy enthusiast could ever need. I plan to share many memories in the future with my family and friends at Coler!” – Maddy

Go to Bed Where You Shred

PRO TIP: Reserve a campsite at Noon2Moon and snag one of the best parking spots available!

Volunteers

Interesting in volunteering at Noon2Moon?

PRESENTING SPONSOR

AID STATION SPONSORS

citiscapes logo

SUPPORTING SPONSORS

Adventure Subaru logo
Visit Bentonville Logo
Kent International Logo in red (a century of cycling written below)

HOT LAP PRESENTING SPONSORS

Dallas DBAs logo in orange

PARTNER LEVEL SPONSOR

MEDIA SPONSOR

3W Magazine Logo (light blue and black text)

Interested in becoming a Noon2Moon Sponsor? Contact Kayla LaCavera, Interim Director of Development, at kayla.lacavera@peelcompton.org.

Parking at the Preserve is limited and will be offered on a first come first served basis. We highly encourage participants to park and ride to the event or carpool. Parking at the campground will only be available for campers staying overnight.

Below are the 5 designated areas to park for Noon2Moon:

Coler Grove
2500 NW 3rd. St. Bentonville, AR 72712

Coler South Lot
NW 3rd St, Bentonville, AR 72712